fluidarc

We may not be the best...

Designers
Developers
Managers
Employees
Consultant
Salesmen
Gamers

· but ·

We are wicked...

Creative
Experienced
Motivating
Passionate
Insightful
Hungry
Contenders

The
Bottom
Line

It's not about us. It's about you, the Visitor. Your experiences on the web should be valuable, responsive and easy. We sacrifice our sleep, keyboards and many hours of research on a daily basis in attempt to compose and deploy this perfect experience for all Visitors.

Okay, maybe it is a little about us...

But, it's mostly about the results.

Either way, let's get crackin'.

Primum Non Nocere

First, Do No Harm

FluidArc is a passionate group of 'solution junkies' with an extensive background in software and technology…more specifically web solutions.

We partner with our clients to deliver valuable visitor experiences through Objective Consideration. Objective Consideration is the difference between a website that looks like a Portal Dashboard displaying all features / information to the user immediately and a website that works like a software Install Wizard which is an intuitive series of steps.

Your website visitors have an objective. You have an objective (or two) for your visitors. Aligning these and creating an engagement conducive to both parties' objectives is the core of Objective Consideration, as well as any great web experience.

Meet the Team

Some of our Clients

Review our Experience

Team

Martin Estill

President
Co-Founder

Martin brings over 30 years experience in providing comprehensive sales, marketing and strategic management solutions to technology and energy companies. Having served in the roles of Founder, CEO, Vice President of Sales and/or Marketing of several small to medium sized technology companies, he has extensive real world, first-hand experience in successfully starting and running businesses. He is one of the Founders of Traveler Pubs.

Martin serves as Chairman of the Board for EmLogis Inc and S2S Systems International, Inc.

Michael Rubash

Director of Smooth Operations
Co-Founder

Michael is an experienced Graphic User Interface designer and developer. With his business marketing and mass communications education and over 14 years of experience as a graphic designer, Michael provides clients with a unique perspective on ordinary and extra-ordinary challenges, enabling him to engineer distinctive and effective User Experiences (UX) for clients across a broad spectrum of industries and business segments. His style is suggestive of a very clean, modernist simplicity, while his work ethic and approach to solutions development is straightforward and unpretentious.

Rubash has for over a decade, and will continue for the unforeseeable future to defend the fact that 'The Fold' does not even exist.

Devlin McGill

VP of Client Services
RE:VENUE

Devlin is a 'lightly-seasoned' entrepreneur and restaurateur, commended for his passion to rediscovering and preserving lost cocktails but being able to bring them to the customer with efficiency and quality but without pretention.

For the past eight years, he has owned and operated two establishments in the Seattle area. His primary focus is working with the food, beverage and entertainment industry with sales and training of the FluidArc proprietary online event promotions system – re:venue.

Some of our Clients

Review our Experience

Sample our Work

Clients

Houston Police Foundation
Adobe Incorporated
Noah Consulting
Houston Baptist University
Reef Restaurant
High Performance Fitness

i2290.com
Hunter Real Estate Group
Traveler Pubs
Omnibase Logic
Harris County Vet. Med. Association
Wordsmyth Theater Group

DrinkGal
Kolache Factory
Altered Images Salon & Day Spa
HexaGroup
Texas Aggies for Perry
Westbury Animal Hospital

Experience

User Experience
E-commerce
Content Management Systems
Social Network Management
Email Campaigns

XHMTL & CSS
PHP
ASP.NET
Javascript / jQuery
AJAX

Adobe Business Catalyst
WordPress
Joomla
Drupal
Expression Engine